Securian – New Sales Ideas: Linked LTCi Plans

May 25, 2021

Linked Benefits For LESS

Join Ron Cohen, LTCP, DIA, DIF of Resource Brokerage, LLC and Fred Sherman  CLU, ChFC, CLTC of Securian for a webinar on new sales ideas for Linked Benefit (Hybrid) plans. These sales ideas are tailored to overcome the most common objections your potential clients may have to traditional LTC coverage. 


  • Showing how to construct low cost linked benefit plan concepts that work
  • How to use the gift tax to provide LTC protection
  • How to use HSA accounts to fund Linked Benefits plans
  • How to structure a product to use RMD’s to fund Linked Benefit plan designs—giving maximum multipliers to your withdrawals.
  • Learn a Linked Benefit elevator speech to help you explain the concept to your clients in order to garner the most interest and create a followup appointment.

Tuesday, June 8, 2021     10:00am to 11:00am

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Selling DI The Easy Way

April 19, 2021

Disability Insurance has a missing sales force!

We are looking for a few good brokers who want to help protect their clients’ incomes!

This webinar is designed to help brokers sell more Disability Insurance to their clients, even if you have never sold it before.

With May being Disability Insurance Awareness Month and the recent pandemic, the time is perfect to talk to your clients about protecting their incomes.


  • How the pandemic has opened potential clients’ eyes to the need for income protection
  • How to initiate conversations on this topic even if you have never sold Disability Insurance.
  • Real case studies from brokers who have been successful selling Disability Income coverage.
  • Helping you identify the ideal prospect or current client for you to reach out to educate them on their income exposures.
  • How virtual sales presentations will help you sell and place this valuable protection for your prospects and clients.

Tuesday, April 27, 2021     10:00am to 11:00am

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NGL – LTCi Sales for Group Clients

February 23, 2021

Exciting New Benefit For Your Group Clients

This webinar is for Group and Individual producers that have business owners or “C-Suite” clients alike!


  • This voluntary benefit LTCi plan is available to employers with as few as five employees.
  • The plan only requires two employee applications to get the employee program certified.
  • The plan offers affordable Unisex rates.
  • Plans are fully customizable for each individual need.
  • Partnerships are eligible for these plans.
  • 1st day coverage available.
  • The NGL Shared Care rider is the best in its class—hear why in this webinar.
  • 100% tax deductions available to employers if they participate in premiums!
  • Class carve outs are permitted. 
  • Plans are available to employees and their spouses, parents, brothers and sisters at same rates!

Tuesday, March 9, 2021     10:00am to 11:00am

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Webinar – Principal Proper Executive DI

September 1, 2020

COVID-19 has brought to light the potential problems that business owners face if they get sick or injured and cannot work. For business owners and executives, many times, run of the mill group Disability Insurance (DI) contracts are not sufficient!

  • Group policies have their place but could leave gaps for your highly compensated owners/executives.
  • Learn 3 key plans to cover business owners
    • Personal income protection for the owner
    • Business continuation DI plans
    • Business succession DI plans
  • Learn the key 5 questions to help start the business continuation conversation
  • Principal offers complimentary informal business valuations and buy-sell reviews for your clients

Tuesday, September 15, 2020 10:00am to 11:00am

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Securian Webinar – Linked Benefits & Cash Indemnity

July 28, 2020

Don’t Get Left Behind in the Long Term Care Marketplace!

Linked Benefit or hybrid plans are the sales leaders in the Long Term Care Insurance (LTCi) sales marketplace! The most sold hybrid policy includes a CASH indemnity payout and one of the best designed plans in this marketplace is available from Securian Financial. Join Fred Sherman from Securian Financial and Ron Cohen, Resource Brokerage’s LTCi expert, as they share information you need to start making sales in this lucrative marketplace.


  • Defining the target market:
    • Who are the best prospects?
    • Who is buying SecureCare?
  • How do you get the conversation started?
  • Follow up questions to understand the needs and concerns of your prospects.
  • Why prospects are attracted to SecureCare and Linked Benefit products.
  • How are SecureCare policies typically structured?

Tuesday, August 18, 2020     10:00am to 11:00am

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Our Candidates Should Talk a Lot More About Long-Term Care

July 10, 2020

By Allan Checkoway | July 09, 2020 at 12:51 PM

Long-term care has “quietly” become a national crisis for America’s seniors. We say “quietly,” as our elected political leaders, entrusted with our best interests; are not doing enough to address our true health care needs. Any discussion of health care must also include an extensive discussion of long-term care for America’s seniors. Considering the health care necessities of every American senior today, our political leaders are focused elsewhere.

The good news is that we have a presidential election in 2020, and our candidates each have proposed their own solutions for America’s health care needs.

Full Article

Mutual of Omaha – LTCi Success

June 29, 2020

MOO-ltci-webinar-060320a-emailIllinois is in the top 5 states for residents purchasing Long Term Care insurance (LTCi)!

Do You Know:

  • Who is purchasing LTCi protection?
  • How successful producers have overcome their client’s two main objections
  • How to prospect for new clients

Join Resource Brokerage’s LTCi expert, Ron Cohen and Darcy Soltys, FLMI Sales Manager – Mutual of Omaha, as they present unique marketing concepts that will help you prospect to more clients and earn more business while practicing remote sales techniques.

Additional Topics:

  • Designing a traditional LTCi plan to mirror a Linked Benefit plan while providing return of all premiums paid
  • Unique product features allowing clients to receive care at home
  • Use of Care Coordinators to assist the client during claim time
  • NEW Consumer Facing Video! A new tool to assist you in marketing LTCi to your clients
  • NEW IL Partnership Qualified plan from Mutual of Omaha and how it can help you close sales
  • Tax credits available to help you close more business clients

Tuesday, July 21, 2020     10:00am to 11:00am

Full Article

Webinar – Undiscovered Opportunities

June 18, 2020

Brokers are always looking for “the next big sale.”  When it comes to life insurance the next opportunity is in front of you already. Do you have clients that are business owners or key individuals to the success of a business? Have you or your clients slowed down enough to realize what protection they may be missing out on?

Join Us To Identify:

  • The most overlooked sales ideas in your current portfolio
  • “Outside the norm” cases – how to achieve success where others may have failed
  • Best practices when applying for and placing life insurance
  • Resources available to ensure your most important relationships are handled smoothly
  • How brokers are capitalizing on underwriting simplifications and buyer mentality shifts as a result of COVID-19

Tuesday, June 30, 2020

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CI Insurance At a Critical Time

June 2, 2020


Medical debt is the number one source of personal bankruptcy filings in the U.S. and the solution is not a “GoFundMe” bailout — the solution requires proper planning. Now is the time educate your clients on how to protect their assets from the high costs associated with a critical illness even if they have medical insurance.


  • Benefits of Critical Illness insurance include:
    • Covering the high deductibles and copays of health insurance
    • Paying for prescriptions and medical treatments
    • Treatments and providers not covered by your clients’ health plans
    • Paying mortgage and childcare costs
    • Replacing spouse’s income while they are by your side
    • Travel for treatment care
  • Assurity sales proposition offers:
    • No medical exams or labs for benefit amounts up to $75,000
    • Full return of premium and inflation protection as a rider
    • E-quoting and e-applications required for social distancing

Finally, understand why Critical Illness insurance has become the NEW mortgage insurance in the marketplace!

Tuesday, June 16, 2020  10:00am to 11:00am

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DI Sales In a COVID-19 World

May 13, 2020

Disability Income protection is essential to your clients’ financial foundation. Join Resource Brokerage’s Ron Cohen and Bryan Orr of Principal Financial for a webinar demonstrating today’s virtual selling tools which enable you to sell remotely in the COVID-19 world with the help of experts.

Disability Income protection is essential to your clients’ financial foundation. Join Resource Brokerage’s Ron Cohen and Bryan Orr of Principal Financial for a webinar demonstrating today’s virtual selling tools which enable you to sell remotely in the COVID-19 world with the help of experts.


  • Proven sales process from quote to policy delivery using virtual tools designed to allow social distancing.
  • Learn how to-
    • Open discussion with your clients on income protection
    • Invite your clients to a virtual educational meeting
    • Have conviction and confidence with Disability Insurance (DI) to get your clients interested in insuring their incomes.
  • COVID-19 pandemic effect on an inforce DI policy.

Don’t Let Disability Insurance Awareness Month Pass You By!

Tuesday, May 26, 2020 10:00am to 11:00am

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